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Marketing

Strategy

At Natterjack, we help you pause, zoom out, and get clear on who you are, what you stand for, and how your brand should show up to support the next stage of your growth. Strategy comes first, because without clarity, everything else is guesswork.

Fail to plan, plan to fail

RETWEET

It’s the age old saying, but when it comes to marketing, you really do need a plan. Your clients and customers will know if you’re shooting from the hip, and it can be really damaging to your brand reputation.

Clarity. Direction. Momentum.

CONNECT

Our strategy process is collaborative, human, and commercially focused. We don’t disappear for weeks and reappear with a document like the rest. We work with you understanding your world and shaping a plan that feels real, actionable and right for your business.

WHAT WE DELIVER

Brand and Marketing Audits

A deep dive into what’s working, what’s not, and where the opportunities are.
We review your brand, channels, message, data, competitors, and audiences to build a clear starting point.

Positioning

and Messaging Frameworks

We help you define, who you are, who you serve, why you’re different, what you stand for, how you show up, what you want people to think, feel or do.

Audience Insight & Proposition Development

We sharpen your value proposition and help you connect with the audiences that matter not just customers, but talent, partners and your wider community.

Strategic Marketing Plans

Practical, focused plans built around your ambition.

No jargon. No fluff. No long PDFs that gather dust.

Just clear priorities, smart decisions, and marketing that actually supports the business.

Go to Market & Campaign Strategy

For launches, new services, repositioning, recruitment pushes or strategic moments in your business.

OUR digital marketing WORK

Workington Town Council

The Festival of Running made history with the first half marathon in 40 years!

Robyn Skincare

Robyn Skincare, the go to natural skincare brand

Crofton Plants

Crofton Plants, the leading plant supplier in Cumbria

you make us blush

“Natterjack are very proactive in their approach. I value Natterjack Marketing as an integral part of our business.”

Stephen Walton

Director, Jim Walton Penrith Ltd

“Lindsay and Rosie are always on hand with any questions that I have. I leave my paid social media in the safe hands of Natterjack Marketing who deliver the results!”

Andrew Milby

Sarj Activewear

“Great service from great people!”

Matthew Dodd

Sales and Marketing Manager, Borderway Finance

“...an email marketing strategy that has allowed us to consistently communicate with our customers. Lindsay and Rosie are extremely helpful and knowledgeable”